Top Themes to Make Your Clothing Brand More Money

When it comes to running a successful clothing store on Shopify, the theme you choose can make a significant difference in your online presence. The right theme can enhance your store's aesthetics, improve user experience, and ultimately boost conversions. In this blog, we’ll explore some of the top Shopify themes recommended by BitBranding that can help your clothing store stand out in a crowded marketplace. From high-end themes to budget-friendly options, we've got you covered.

Why Theme Selection Matters

Choosing a Shopify theme isn't just about looks—it's about functionality, performance, and how well it aligns with your brand's needs. A well-designed theme should provide:

• Seamless navigation

• Intuitive product displays

• Engaging animations

• Fast loading speeds

• Mobile responsiveness

These features contribute to a positive customer experience and can set your store apart from competitors. Now, let’s dive into the top Shopify themes for clothing stores, as recommended by BitBranding.

1. Focal

Price: $320
Developer: Maestro
Rating: 95% positive reviews

Focal is a premium Shopify theme known for its clean design and subtle animations. It’s a versatile theme that provides a polished and modern look, perfect for fashion brands aiming to create an upscale shopping experience.

Key Features:

• Demo Store: Always start by exploring the demo store to see how the theme behaves in real-time. Focal's demo showcases smooth scrolling animations, dynamic text displays, and a sleek overall design.

• Product Pages: Focal organizes product information efficiently, with descriptions and technical specs displayed prominently on the left-hand side. However, it’s essential to explore the trial version to ensure the layout meets your brand's needs.

• Cart Features: One standout feature is the built-in cross-sell and upsell options within the cart. This can increase your average order value by suggesting additional products to customers as they check out.

• Updates: Regular updates are crucial for compatibility with Shopify’s latest features. Focal’s consistent update schedule shows that the developers are committed to improving the theme.

Who Should Use Focal?

This theme is ideal for established clothing brands that want a sophisticated online presence. Its robust features and sleek design make it worth the investment.

2. Stiletto

Price: $350
Developer: Flores in Designs
Version: 3.2.6

Stiletto is another premium theme with a strong focus on aesthetics and functionality. It offers a variety of customization options, allowing brands to create a unique look that aligns with their identity.

Key Features:

• Animations: Stiletto features subtle animations that enhance the browsing experience without overwhelming users.

• Cart Options: The cart includes features like a free shipping threshold display, which encourages customers to add more items to their cart to qualify for free shipping.

• Product Badges: You can customize product badges to highlight sales, new arrivals, or popular items. This can help draw attention to specific products and improve conversions.

Why Choose Stiletto?

Stiletto is perfect for brands looking for a modern, stylish theme that can be easily tailored to different aesthetics. It’s a versatile option for those who want both functionality and flair.

3. Bluhm

Price: $170
Developer: Unknown
Version: 2.2.2

For those on a budget, Bluhm is a great option. It offers a good balance between affordability and functionality. While it may not have all the features of higher-end themes, it still provides a polished look and essential tools for a successful online store.

Key Features:

• Quick Shop Feature: Customers can quickly view product details and add items to their cart without leaving the current page.

• Shop the Look: This feature allows customers to purchase entire outfits, which is a great way to increase order values for clothing stores.

• Customer Reviews: Bluhm includes a built-in review system, which can help build trust and credibility with your audience.

Who Should Consider Bluhm?

Bluhm is ideal for newer clothing brands or those looking to upgrade from Shopify’s free themes. It’s a cost-effective way to enhance your store’s appearance without breaking the bank.

4. Broadcast

Price: $400
Developer: Unknown
Version: 6.0.1

Broadcast is a high-end theme that offers extensive customization options. It’s particularly popular among established brands looking for a premium, feature-rich theme.

Key Features:

• Cart Drawer Customization: Broadcast allows you to fully control the layout and functionality of your cart drawer. You can add upsells, free shipping bars, and even product recommendations.

• Product Siblings: This feature enables customers to view different color variations of the same product seamlessly. It’s a great way to showcase your product range without creating separate product pages.

• Recently Viewed Products: This feature can encourage customers to revisit products they previously viewed, increasing the likelihood of a purchase.

Why Choose Broadcast?

If you’re looking for a theme that offers maximum flexibility and customization, Broadcast is a great choice. It’s especially suitable for larger stores with a diverse product range.

5. Concept

Price: $300+
Developer: Raw Theme
Version: 3.0

Concept is a versatile theme that combines aesthetic appeal with practical functionality. It’s the theme BitBranding uses for their own website, which speaks to its quality and reliability.

Key Features:

• Unique Animations: Concept includes unique animations and design elements that can help your store stand out. For example, the scrolling banners that move faster than the page scroll add a dynamic touch.

• Social Media Integration: Concept includes floating social media icons and promotional offers, which can help drive engagement.

• Tab Attention Feature: This feature displays a custom message in the browser tab when users navigate away from your site, encouraging them to return.

Who Should Use Concept?

Concept is perfect for brands looking for a modern, interactive theme with plenty of customization options. It’s ideal for those who want their store to have a unique, high-end feel.

Final Thoughts

Choosing the right Shopify theme can make or break your online clothing store’s success. Each of the themes mentioned above offers unique features and advantages that can cater to different types of clothing brands. Here’s a quick recap to help you decide:

Take the time to explore demo stores, trial versions, and theme settings before making a final decision. Remember, the goal is to choose a theme that not only looks good but also provides the functionality your customers need.

For clothing brands looking to scale online, investing in a high-quality theme is one of the best decisions you can make. It’s an investment in your store’s future success. Happy theming!