On this episode we talk about 3 ways a videographer can differentiate from competition: Differentiation by service - Talk more about your process. How is your process different than your competition? Differentiation by niche - Pick a niche. Is it corporate...
On todays episode we talk about how to find ideas for blog posts: Use tools like Buzzsumo to find popular articles that people are already reading in your niche, then come up with your own twist. What are your current customers currently...
On today's episode we talk about these 3 ideas to advertise a high end restaurant: Selling the experience via video. Showcase food, ambiance, music, staff, etc. Use influencer marketing. Find hyperlocal influencers with 8-10k followers. Use Instagram ads and Stories...
Today we talk about how business can take advantage of summer holidays in their marketing: Do a giveaway with other businesses to offer a larger incentive item to draw in an audience. Use hashtags that are trending to reach a...
Today we talk about some marketing ideas for breweries, we cover these five ideas: Create an event where you do brewery tours where all dogs are invited and then have treats or free swag for the dogs. Create your own...
In this in-between episode we talk to EVERY business owner and 4 Instagram hacks they should implement: Managing your Instagram filters and staying consistent with them. We talk about "Continual" an app to chop up longer videos into 15 second clips so...
On today's episode we talk about attracting new customers to your barber shop... We talk about getting to know your community. Be involved. Communicate and connect with your customers. Spend some time building your reputation online. You need to have...
In this episode we give you ways a Facebook Group can benefit a running store by: Creating personal engagement and one-on-one conversations with potential clients. Announcing exclusive offers to give that VIP feel. Building trust! Sharing first-hand experience, answering questions...
Today we are covering emailing open rates. More specifically how to improve them: First things first. Ask questions in the subject line. Use "re:" and then a subject, this looks like the email was a response. Use stats or numbers,...
